Refinaria Design


The office is increasingly able to attend projects online, without losing the print. They created and developed numerous websites and email marketing campaigns, as well as posts for social networks. They were selected to take care of all the visual identity and signage of the Hyatt Hotel in Rio de Janeiro which consists of 3 restaurants, 1 SPA, in addition to all the hotel’s back of house and front of house signage. They started a new contract with BNDES and took care of all the communication and editorial production of the Bank. They continued to attend the Desiderata Institute and take care of all the dissemination of the 4th Forum of Pediatric Oncology. The members Rafaela and Valerie completed 10 years as Jury professionals of the Anima Mundi Festival. After uprooting the centennial tropical plant that was in front of the store, they planted the yellow Ipé named Naomi. They decided to make the whole collection public with more than 700 design books for students and interested parties to consult. Tubira Street, the office’s headquarters, became a meeting place for people and is known as a gastronomic point, where several events take place.


In addition to the contract with Losango, they established a continuous working relationship with the Desiderata Institute, Uqbar and Technip. They were contracted by BNDES to design all the pieces of the institution. They created visual identity for theater and cinema – from capture projects to posters and programs. They worked endlessly for the real estate market (Even, Calçada, Cyrela, PDG and Odebrecht), developing the visual programming of launch stands. They produced about 10 annual reports per year for BNDES, the Amazon Fund, the Minor’s Crusade, the Desiderata Institute, Rede Globo (social area) and Fundação Gol de Letra. They worked again in big events supporting the Look of the Games of the Rio de Janeiro Military World Games. Rafaela and Valerie were invited to join the Anima Mundi Professional Jury. The team increased and received training to develop e-books, folios (digital publications for tablets) and websites! They moved to their own headquarters in Leblon, after transforming a machine shop into an office. Afternoon coffee became an institution.


They designed the graphic pieces of the Anima Mundi festival and are part of the team of Dupla Design for the development of the Look of the Games of the XV Pan American Games Rio 2007. They worked daily with Losango (HSBC), which is elected one of the 150 Best Companies to Work for the magazine Exame Você S/A. In the area of publications, in partnership with Print Comunicação, they made the book of Soldan for Firjan, the annual report of Embratel, the 10 years of the Press Award book and the record book of COMPERJ works. They created the visual identity of the Posto Eco-eficiente Ipiranga seal and designed the pieces for the pilot station. They were invited to create a poster for the Global Forum for Sport and Environment (G-ForSE) event organized by the United Nations Environment Program (UNEP, Spain). They started a partnership with the Gol de Letra Foundation, being responsible for the graphic design of the institution’s annual reports. They remained in Leblon.


They set up Refinaria Design – a company that is already born with six years of experience. They created and held the Tabajara Exhibition, celebrating the 10 years of the TV program Casseta & Planeta, at the Rio Sul Shopping Center. They conceived and set up exhibitions for BNDES: Nature and Art in Central Brazil, Meninas Geraes and PAIS. The clients arrive: Eh! Films, Ipiranga, Losango, Petrobras, Petroflex, Rede Globo, Sandra Werneck and Technip, the majority, with the Refinaria to this day. They published the portfolio in the Graphic Design magazine. They received the label Rio Makes Design for the packaging project of AMPM of Ipiranga. They diagramed the Book Animation now, from Taschen Publishing (Germany). They moved from Botafogo to a room in Leblon.


They formalized the company Malagueta Design and lived intensely six years of dedication to the company. During this time, they served clients in the various areas of design: visual identity and the setting of exhibitions (Brazilian Academy of Letters, Light Cultural Center, Indian Museum, SEBRAE and BNDES); press-release and packaging (Coty and L’Oréal); leaflet (Getulio Vargas Foundation and SENAC); Merchandising for Point of Sale-PDV (Shell and Souza Cruz). Rafaela published an article about inspiration in the Graphic Design magazine and participated in a Graphic Design meeting in Tokyo, Japan. They published the newspaper Ô to publicize the work of the company. They left the room in Ipanema and settled in a town house in Botafogo.


Rafaela and Valerie met in college, during the organization of the Carioca Design Week of Design, an event created to promote design, bringing together the five faculties of Industrial Design of the time. Parallel to their jobs, they began their story in tireless double workdays. They published numerous teaching materials to distribute in Brazil (with the challenge of being in Word and being at most 1 MB!). The exhibits are: Trace , about Carioca cartoonists, at Espaço Sérgio Porto, Comic Mania, at the Flamenco Castle, and Mad 20 years at the IAB / RJ. They left the living room for a room in Ipanema.